Our journey
The starting point of Genius was the customer online buying experience and the need for customers to better specify their search requirements, with the ultimate specification being an image.
The shift to focus on e-commerce businesses and support their organizations to improve revenue and reduce cost was driven by the need to be in B2B market rather than in B2C market.
With our current products and solutions we know we can serve demand in our markets.
Nevertheless we will never sit back. We are already working on new solutions and products for future demand.
Never a dull moment we would say.
Our team
The combination of business, industry and technology skills and experience is what we seek in our team.
This unleashes the dynamics we require for the ultimate performance to service our clients.
Diversity and inclusion are important to us as this is the basis for mutual respect, which leads to improved results and client satisfaction. We aim to look after our staff as they are our most valuable assets and we are always on the lookout for new talent to add to our team.
Our key members
Seppe Meinders
CEO / FounderAn entrepreneur who knows how to grow businesses, support sales functions and improve online presence. The e-commerce and retails markets are well known by Seppe.
Klaasjan Beentjes
Go To Market DirectorA senior executive with international experience in business, IT and digital consulting. The end-user first approach has been applied successfully by Klaasjan multiple times.
Rik Mulder
Technical LeadAn AI expert with experience in AI & ML models and deep learning. In combination with his application development skills, Rik has been able to develop solutions tailored the customer's needs.