Consumer online buying journey

Consumer experience


“I saw this really cool dress that lady on the bus was wearing and I would like to find one myself, but just a bit different as I would prefer a darker colour and shorter sleeves”.

How do you find this dress on the internet? Describing the dress in words is impossible, so you won’t find it.

Visual Search


With a photo of the specific dress, it’s very easy to find it. Our technology will find it for you in an instant. It also allows you to refine and extend the search based on colour, style and shape.

Buying decisions require emotion, visualized searching and filtering brings more emotion to the online journey.

Our solutions

Visual Search Product

Visual search engine integrated in your platform that allows the consumer to search by image.

Mobile App Product

Visual search engine intregrated in your mobile app or we can provide you with a mobile app.

Customised Solutions

Based on your specific requirements, we can support development of any type of customised solution.

Technology

Database query limitations


Most applications and websites provide generic text input and predefined filter options to end user when it comes to search functionality. The reason for this is the fact the product catalogue is mapped to a database structure.

As a result it can sometimes be hard to search and find the product you are after in an intuitive way as if you were in a shop, with support from the shop employee. The visual component in the search journey is overlooked completely as this cannot be mimicked because of the database limitations.

Artificial intelligence


Artificial Intelligence (AI) allows solutions to function beyond the limits of a database structure.

Our AI machine learning model has been trained to look for certain characteristics in an image and create a digital and unique fingerprint consisting of multiple characteristics, so these can be used in future image search and filter activities.

The search experience is flexible and results are personal, intuitive and visual driven.

What's in it for you

Revenue Improvement

  • Higher customer loyalty & satisfaction rates
  • More traffic
  • Reduced bounce rate
  • Increased conversion rate

Cost Reduction Drivers

  • Less maintance effort
  • Lower product return handling rate
  • Decreased customer and product support

Businesses we work with

  • Webshops
  • Product comparison websites
  • E-commerce platforms
  • Marketplaces
  • Secondhand websites

View Demo
Contact Us